Send Flere Krydderier
Online store, branding and digital structure for a social enterprise café with a lunch scheme and catering.
Building the online store and product structure so customers can find and order more easily.
Separating the company’s business areas so content and navigation work better together.
Presenting the café, lunch scheme and catering in a clearer, more user-friendly solution.
The starting point for the solution
Send Flere Krydderier needed a digital solution that could bring together the café, lunch scheme, catering and online sales in a clearer structure.
The company has several business areas that need to be presented clearly without feeling separate or disconnected.
The goal was therefore not simply to create a good-looking website. The solution also needed to provide a better overview, make it easier to find the right entry point, and create a more cohesive digital foundation.
The task
WebStyle’s task was to create structure, an online store, and a visual direction, so the solution better supported how the business works and made it easier for customers to understand the different offerings.
What we worked on
The solution consisted of several parts that needed to work together. That is why we worked on the online store itself, the website structure, and how the company’s different offerings are presented.
Online store and products
The online store needed to make it easy to present and sell the company’s products online.
We worked with a clearer product structure and a purchase flow where customers can quickly find what is relevant and move on to placing an order.
Digital structure
The café, lunch programme, catering and online store are different parts of the same business.
That is why the website structure was built so users can quickly understand the different areas, while the site still feels like one cohesive solution.
Clear entry points to the offerings
The different offerings needed to be easy to find without filling the website with unnecessary steps in between.
That is why the content was organised so users can quickly move on to the café, lunch scheme, catering or online ordering.
A cohesive visual identity
The design needed to support Send Flere Krydderier’s existing identity while also working across the company’s different offerings.
The result was a more cohesive digital look, with a focus on imagery, content and clear calls to action.
The result
Send Flere Krydderier now has a digital solution where the company’s different activities can be presented together without losing their individual purpose.
The website provides a clearer path between information, products and ordering, while the structure makes it possible to further develop the solution as the business gains new needs.
✔ Cohesive structure
Multiple business areas brought together in one digital solution.
✔ Clearer customer journey
It is easier to find the most relevant offering.
✔ Online store integrated into the wider solution
✔ Ready for further development
From multiple solutions to one cohesive platform
Several business areas needed to be presented clearly at the same time
Send Flere Krydderier works with a café, lunch scheme, catering and online sales. This required a website where the different offerings could stand out clearly without feeling like separate solutions.
Customers needed to quickly understand where to go—and how to move forward.
A clearer path from interest to action
The finished solution brings the company’s different activities together in one digital structure.
Visitors can move between information, products and ordering, while WebStyle has created a foundation that can be further developed in line with the company’s needs.
Does your business also have several areas that need to work better together?
A website should not only look professional. It should make it easier for customers to understand the business, find the right offering and take the next step.
WebStyle works with structure, design, online store and the technical solutions behind the site, so each part works as one cohesive solution.